There is no limit to technological advancement, something
which the mobile app developers have
realised soon enough to exploit the mobile technology which is such a field
that is under rapid expansion spreading across varied domains, exploring
untouched areas and launching unimaginable innovations. Mobile device has
raised quite a revolution in the telecom industry surprising users with
continuous blow of brand new features and applications.
The geo-location mobile technology is one such feature that
identifies the correct location of any mobile device, be it a smart phone,
tablet or a laptop. The concept is very similar to that of GPS or global
Positioning System with minute points of differences lying between the two.
Geo-location based mobile application development services are highly beneficial rendering location
based services to its many users.
This particular feature in mobile application benefits both
consumers and service providers alike.
Location based mobile apps covers a whole range of
categories that includes:
●
Navigation
●
Social
media
●
Tracking
●
Marketing
●
Information
Services
Allow me to elucidate how consumers and service providers stand to win through
Geo-location based mobile applications??
American based coffee house, Starbucks, can be cited here as
an example of how a company makes use of Geo-location based mobile application development services to offer customized service to its
customers and, in return, prosper economically.
This coffee giant incorporates Geolocation mobile technology
to collect remarkable sets of data on their visiting customers in rendering
customized sales service to offer many perks, rewards and discounts as well.
Mobile developers harness the benefits of such
location based mobile applications in facilitating their clients better cater
to their end users’ requirements by generating relevant products at the right
place and time.
We know that smartphone users have wholeheartedly embraced
the first generation of geolocation based mobile services. We can provide a
whole range of such examples out of which Google Maps apps for locating
direction has remained in the top list till date.
If we undergo a survey on location based services, we can
get pretty much surprised by the inferences deduced from such an inspection.
Likewise, Pew research centre’s research result showed about 74% of the adult Smartphone
users harness geolocation installed on their device to get directions and other
related information directly connecting to their current locations.
From customers’ point of view, we can enlighten the benefits
obtained from geolocation apps by citing the examples of few such mobile applications that
function on such a technology.
● Taxi
applications-
Taking rides in taxis booked through apps like Uber has become quite a trend. Tracking the smartphone's location via
geolocation tracker is used for booking a cab from a certain point to the
drop-in location and fare generation for the ride.
● Augmented
reality games such as Pokemon Go- The player’s location is tracked to give an effective
localized experience on playing the game.
● Online
order and delivery of food items- Geolocation application helps user search for local
restaurants for online order of food and also helps them to track the status of
your order. Also the delivery charge is calculated based on the app user
location.
● Tracking
of online purchased goods-
Products purchased online can be easily tracked with the help of this
application and also have knowledge on any shipping charges whether attached
through this app.
● Beneficial
to dating apps- Social Dating app make use of these
location based app to fix dates near to the user’s location.
● Navigation
tool- For
travelers, this application offers valuable suggestions on different venues and
places of interest, also reviews on such locations. Moreover this option guides
travelers to opt for the right path to choose when the user is on the move.
Wrapping Up
Geo-location based mobile
app development services have proved to be the most sought after
applications, highly preferred by present generation to enjoy the services that
are customized fitting to their location and specification. Also, such apps
help in navigation and locating destinations.
Fluper, a top-rated mobile app development company, design geo-location based
applications for the service providers so that they can enjoy the fruits of
this technology to enhance their customer service, offering customized and
customer interest specific assistance.
You can avail their service
by contacting the team at:
skype.fluper
enquiry@fluper.com
WhatsApp on 9811214178
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