Important considerations while creating a successful Social media app

Importance of right tools can be easily comprehended in case you are trying to build classic flat pack furniture without a particular screwdriver. Specifically for the social media managers, knowledge about the appropriate tools and best apps can really make a difference between a successful social media app and a mediocre social media app.

With innumerable new social apps being launched every day, it can be an arduous task to identify which one are worth using, analogously there are few points which are quite important to consider while building social media app.

Social media apps are now quite popular and can be witnessed well in Whatsapp, Twitter, Facebook or YouTube but the spectrum of social media is quite broader than expected. While considering the current fashion, useful social features can be integrated in order to see the upsurge growth as well as reputation in short term. If relying on the statistics, then the number of active social users is approximately 2.3 billion. So from a business perspective, the niche of social media is considered to be the hopeful market.

You must have undergone or chosen mobile application Development Company that are undergoing following steps to create the most successful social media app:

• Strategy
• Design which includes sketching, wireframing, prototyping, and Design app skins
• Development and Quality Assurance
• Publish and Marketing
• Support

These are few of the steps to create social media app.

But there are few considerations which must be taken care of while creating a social media app:

By establishing connection with the existing social media

Lesser the steps separate the user from the mature interaction with an application, the better. Although this is not yet to reveal that there are ton of social media platforms where the user might have left their details, hence it would be worthless to force them to do it all over again. So, to cut down the way to do it all over again, then just go for a button “connect with”. Since social graph plays a quite significant roles, hence to raise the social graph swiftly, social connections leverage the app very efficiently. It is quite essential to accelerate login process which has the more probability to reduce the abandon ratio. On this perspective, it is important to consider that users will approach apps which have users-friendly navigation with the most advanced functionality.

Expansive Opportunities for self-expression

Self-expression is the expression of one’s individuality hence every user wants to feel unique and how the world how imaginative, extraordinary as well as outside the box he or she is. So as far as social media apps are concerned, it should be included some essential features that can come like customisation of profile picture, nicknames, backgrounds, interests, mood etc.

Social media has been the platform to enhance the social reputation hence users normally prefer to make their profile picture with activities, status, mood and other updates with occasional uploading of photos, video and all other stuffs that are somewhat related to the festival, event etc. Hence with the ultimate motive to enhance credibility as well as identity, mobile app developers must dedicate their talent to create some attractive fonts, styles as well as combinations with bespoken profile appealing.

Creating a perfect algorithmic network

Social media is an interconnected system of people, hence any social media do make some sense if users finds his or her acquaintances or interesting people. Hence while creating the social media app, it is the utmost responsibility of mobile app developers to work through to develop the perfect algorithm of friends’ graph. So a perfect procedure should be built in order to invite friends with just a click. Here comes into the picture two model in order to create connections with friends and followers known as private as well as public network. Even the app developers must comprehend the difference between the two in order to create user graph to seamlessly connect with friends whereas followers enhance the social strength.

Prioritising the newsfeed

Newsfeed is something quite essential especially for a social media app where content is the most significant one. Users are also involved in generating the enormous amount of content themselves for instance statuses, check-ins, videos, and audio as well as photo uploading. Users do like to share even other’s content which give them opportunity to express their opinion as well. Hence when a social media is built, irrespective to the platform whether android or iOS, it is significant to arrange the news feed that can accommodate the social media app in a best possible way.  

These are some of the most important considerations while creating the most innovative social media app which can really justify the main essence of login into your social media app and ensure its long run survival.

5 Essential SEO Tips which Can Make the Content User Friendly

Search Engine Optimisation which has become a volatile concept. But before getting into detail, it is quite essential to delineate the exact meaning of SEO. Basically it is a procedure of getting the traffic either “free”, “editorial”, “paid” or “natural” search result on the search engine. This is because of the fact that Google algorithm are exposed to take various changes. This algorithms which are made for this month, may not work for the next month. So SEO should always under the notion of “bright-eyed and bushy-tailed”.

SEO works under the threshold of a perceived message that “keep-up” with each and every content. So obviously if you are catering something to the mass then your content would be successful enough in case if you are putting it on right everyone’s front and make them reach a portion of the knowledge. So it

Today Search Engine optimizers and best of the content writers can reach to the desired crest if they are hitting top on the SERP’S. So it is quite essential to hire search engine optimisation.

 

Optimisation of Rich answers

Although it is aimed to get top position with the target keywords by SEO analysts in Google. Now it is quite essential to look for the rich answers. According to the topmost organic results, rich answers cover the domain of approximately 20% of Google search results out of 840,000 keywords to trigger.

Although it doesn’t share a considerable proportion, but it is expected that it would rise in the future. 

Although various consulting group has bifurcated the factors to get the relevant answers for a considerable rank on rich answers but Google has intended to provide value to its user most rich and relevant answers on the basis of search query. Few instructions have been jotted down.

In order to optimize the target rich answers, it is quite essential to optimize your targeted keywords. Once the page is getting the rank on the first page, it would enable to get your content into the rich answer box. 

It should always kept into the mind that content is something which is generated across the globe. So an algorithm should not be considered as a predetermined science theory. It keeps on evolving. So SEO strategy should be phenomenal and robust.

Multi-media optimisation

Content is always considered to be as equivalent to the mere words. But the text is something beyond the multi-media optimisation. Although content includes regular blog posts and site content. But it also comprises of infographics, live streams, video, podcasts, slide share presentations, guides, images, eBooks, webinars, social posts and various other things. Content marketing will be simplified when the content is quite diversified and generate to land quality SEO backlinks. 

It is quite essential to create backlinks which are qualitative rather than quantitative. With the help of backlinks with the right keywords the website will be compatible with the search engines. 

When the content is further expanded to other forms of content then it would enhance the user engagement or further moulded to repurpose content.

In order to reach the large audience in order to draw the eyes, multi-pronged approach should be adopted and similarly to deep dive the topic a long blog can be further distilled down into something which visually appeals to 35-minutes webinars.

So the ultimate motive is to generate intense user engagement.

Strategies to make your site super-fast

There are various strategies to make in site super-fast, for instance , improvised hosting plan, understanding HTTPS requests, create internet-friendly images, trim down the external scripts, Optimisation of JJS and CSS files, elimination of website baggage, and use of CDN i.e. Content Delivery Network. 

With the help of these strategies customers will be satisfied with the superfast loading pages and this can be done with eliminating of all the irrelevant information on the website.

Always look for a website mobile friendly

In case the website is to prioritize by the search engine like Google so it is quite essential to choose mobile friendly websites by keeping the design short, precise content, serving the image which can easily be optimised for the device like mobile and with the help of responsive approach to web development which ensures a better user experience which easily consolidate with your website and SEO is not required a separate mobile URL. 

Google is leader, but don’t overlook Bing and Yahoo

It is a wrong thought process that Google is the king and the only search engine. To get your content global it is quite essential to use other search engines like Bing and Yahoo in order to attract customers and to get the website on top of the list of SEO ratings. 

Conclusion 

 

To get the ultimate content it is quite essential to let your Freak flag fly which is the ultimate motive of SEO. Although these are very few strategies, but in case you have other robust strategies to do best with the content please let us know. Our representatives at Fluper will be glad to entertain queries or suggestions if any.