Did your app just fail to Grab Attention? Lookout for the common UX Pitfalls in App Design.

Did your app just fail to Grab Attention Mobile App Development Compaies? 

Developing effective mobile application is not just anybody’s cup of cake. And not all designed applications make it big in the play stores. Mobile application development companies really need to break their neck to push their applications to the top 10 list in the app store. Yet most of them fail miserably to draw public attention at all.

Now, companies and mobile developers cite endless excuses when their application fails to revert back desired results. But, if honestly, one needs to dig deeper into the matter, then one can easily discover the root cause that works silently behind app failure. The recent survey showed that 88% customers discard a website or an application once experiencing a poor performance. App performance is directly linked to the UX/UI of an application and hence it is crucial to have a clear concept of the possible user experience flaws, which can be avoided to offer a seamless involvement with the application.

Also Read: Tips to ensure unmatchable UX/UI

Before we indulge ourselves into understanding the UX pitfalls, it is important to give a clear definition of user experience especially for those who are still in confusion with this term.

Also Read: Importance of UX Versus UI

Hence, what do you know about UX??

UX or user experience is nothing but the overall experience a person has when using a particular application especially in terms of seamless or pleasing usage. It is an amalgamation of tasks to optimize a product to ensure effective and enjoyable user experience. Often, it is used as an alternative to a user interface. But, these two terms are highly contradictory to one another. User Interface, on the other hand, defines the look, feel, and presentation as well as user interaction with the application.

Also Read: Tips to avoid mobile app development mistakes

Now, it is time to identify the common pitfalls in app design to guide a mobile application developer.

ü Confusion between UX and UI is nothing uncommon especially among amateur developers who consider both the terms as the same sides of a coin. Hence, this concept needs to be cleared first before proceeding further with the other steps.

ü Design methods are inappropriate and inconsistent which can eventually hamper the proper functioning of the application. Care must take to avoid designing a poor UX and a difficult UI, which fail to operate seamlessly across devices leading to their omission from the user's phone within a month of its installation.

ü Language that is alien to the users must be avoided at all cost since not all users are that technically qualified to comprehend the terms which otherwise might sound nothing less than a jargon.

ü Not all apps require login page even though few others necessitate registration and login details filled in before using the application. However, the process must not annoy the user so much that they uninstall it eventually.

ü Overstuffing of the apps and absence of white space is crucial to offering only those components that are vital and in direct relation to the objective of the application. Too many features stuffed up will only confuse the user. The inclusion of a white space offers respite for the designers and users as well to prevent the page from being overloaded and stuffed up.

ü Complicated UX and content is yet another flaw wherein a clumsy and complex content can because of irritation for the user. UX design must include such features which are vital and content must be simple such that any layman can easily understand, directly explaining the features rather than beating around the bush for nothing.

ü Lack of extensive research can be considered a harmful flaw. And by research, we not only refer to what users expect from the designers but also what they are getting from the competitors. Hence, impressive designs are not enough to please them rather connecting with them must be the core objective.

ü Beware of plagiarism, which means your user is expecting something that is unique and original. It is fine to derive inspiration from the online design samples and or templates but blindly copying them can lead to copyright issues detrimental to the app survival.

ü Prioritize user feedback at regular intervals boosts up UX designers and provides valuable insights into what is actually the popular market demand? Not paying attention to feedback can harm the application in the end.

Also Read: UI invading the mobile app design domain of 2017

Final Words

Perfection in work only comes with years of experience added. Availing a dedicated mobile app developer can contribute towards designing a UX and UI for an application that is devoid of flaws. More so, it is the responsibility of a UX designer to be aware of and remain prepared for whichever hurdles and or pitfalls come in the way of developing an application.

Top-rated mobile app developers such as Fluper houses the experience required to define a flawless mobile application bestowed with capabilities to rank high in the app store.

For further inquiry, consider contacting Fluper at:

skype.fluper

enquiry@fluper.com

WhatsApp on 9811214178

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Virally inducing Gargantuan App installation Through 5 Quick Steps

Take a break and have a look at the image below:

                                                                

Maybe this is not a masterpiece specimen of what we know as VIRAL MARKETING and is definitely not designed for that purpose but the content is enough to make it viral if the word ‘BACK’ is overlooked by onlookers. Human psychology will compel people, in reality, to believe that India is somehow being blessed with a monsoon of raining cash. The ‘word-of-mouth’ spreads it but in the twisted format similar to the ‘Chinese Whisper’ game. This concept, when applied to mobile application marketing, can ultimately prove game-changing for the mobile developer.

Also Read: 6 Essential mobile app marketing metrics

However, writing and designing such viral contents is not a cup of cake and often certain things get viral even if they were not intended for that purpose. Top mobile application development companies indulge in continuous brawling to occupy space in the end user’s smartphone. Yet not every application has what it takes to shine on top of billions of applications and driving millions of downloads. Nevertheless, if you are adopting the traditional method of branding and sales promotion, then achieving virality gets all the more difficult.

So, how can you go viral with mobile applications??

• You begin with content, which is one of the key vitals to any form of marketing. Why will the users install your application? The well-defined content is what that will explain them the features of the application. And with content, we can refer to videos, images as well along with words.
• Entice curious viewers who are inquisitive enough to know themselves with what is happening in others' lives. Create mystery around your application on core features it is supposed to offer, which actually earns more shares for the app. Eg: Fitness App Wokamon. Mystery adds desirability factors to an app.
• Socially abiding by movements where a product or an app generate enthusiasm among people and if we see others using it, the rest joins the gang. This is what happened with Sarahah.com. Once our Facebook page got viral with friends posting Sarahah messages, the remaining few also joined the crowd. It is a proof to resolve uncertainty.
• Earn trust and build relation with the users will fetch the developers’ not only fresh installers but will retain the existing ones hooked to the application for endless time. Trust builds the strong relationship and if you successfully gain it, no market or competition can be a threat to you. Building community out of the application and engage in communication can also work. The idea is to get maximized downloads.
• Reward to incentivize the users can work wonders for your mobile application. Mobile developers make use of this strategy to promote their app if not make it socially viral. Once the users feel that they stand a chance to benefit from installing the application, they will try to pull in other users as well. Eg: Spin the wheel or Spin to win a contest.

Also Read: 7 app development and marketing mistakes

Drawing to a conclusion

Human psychology is the place, which is the soft target of viral marketing. Even though the content is the very backbone of any form of marketing strategies, alone content will not fetch enough appreciation if you are at all looking for spreading your mobile application. Person or persons responsible for marketing must keep few factors in mind, which needs inclusion into the UI/UX of the mobile application development framework. And they are:

• Indirect hint at social taboo.
• Unusual and uncommon in a satiric way.
• Outrageous content lying between the state of hilarious and remarkable.
• Secret content to trigger mixed emotions among readers.

Also Read: UI invade domain of mobile app design 2017

Also Read: Importance of UI and UX

Top-rated mobile application development companies can memorize the mentioned four points or secret charms if they are at all vying to go viral in the social media, which is the main initiator of viral contents.  Applications such as Blue Whale Game and Sarahah.com recently got viral in the social sites for the simple reason that both the applications directly struck a chord in the human psychology since both were offering something, which is out-of-the-ordinary. Sarahah.com became popular since the entire concept of receiving secret messages from unidentified users enticed the users. This very character turned out to be the reason for its eventual downfall. Blue Whale, on the other hand, attacked the weak psychology of the teenagers and impressionable youths. It got viral for all the wrong reasons mostly among the unstable minds. And we do see one common factor underlying the popularity of both the apps and i.e. attack the human psychology.

Availing the service of hired mobile app developers dedicated and experienced with the right set of skills to make your application go viral is advisable and for this, consider appointing one such as Fluper to meet your requirements.

Contact the Fluper Team at:

skype.fluper

enquiry@fluper.com

WhatsApp on 9811214178

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Consider using the important tips for mobile app payment gateway integration

Mobile technology has taken over the present era and is likely to rule the following eras as more and more participants infiltrate the sector in an attempt to taste the fruits of this modern technology. Mobile app developers try their best to come up with applications catering to multiple user requirements. Such technology has boosted the growth of online shopping in recent years compelling smartphone users to complete their shopping across different e-commerce applications. But mobile application development companies engaged in e-commerce business must be aware of the importance of proper mobile app payment gateway integration to their designed application to facilitate online payment alongside online shopping. Such payment gateways form an integral part of any e-commerce application development process. Now it is a fact that users are highly impatient. If your designed application fails to feature a proper payment gateway option or contains an almost unresponsive one, then it is highly likely the customer is going to abandon the application for an alternate option. So if you wish to retain the customers make sure the application is filled with an assortment of payment options to choose from. 

Also Read: Encourage investment in e-commerce app by online retailers

Before we embark into the useful tips and tricks, it is crucial for one and all to find out what actually do we mean by payment gateway??

If you Google this term, the first definition that we get is taken from Wikipedia that defines ‘payment gateway’ as a merchant service usually offered by an e-commerce application service provider permitting users to make credit card or direct payments for any online purchases from the online retailers and e-commerce application services.

Also Read: Factors to consider for payment gateway incorporation

Having cleared all the doubts pertaining to this term, it is time to understand the tips and tricks that need consideration before they can be integrated into the enterprise application.

• Provide different payment options for users to choose from- Conduct a detailed analysis of most used online payment options to ensure the best payment options offered to the app customers.

• Minimize the friction caused when navigating to the payments page of the app- An attractive mobile application entails the incorporation of a payment page within the app framework instead of guiding the users to an unfamiliar web page that may confuse the buyer. In such cases, it is highly likely the user will abandon the application in confusion before checking out the shopping cart.

• The payment gateway must have payment card industry- data security standard compliance- These are standards designed ensuring safety and security of the users’ card information within the gateway. The PCI-DSS compliance certification of your application imbibes customer confidence for the application to make it more appealing.

• Quick and easy to use- Make sure the payment gateway is not slow enough to drive away impatient users without completion of the purchase process. Make a thorough research on the high-speed SDKs before integrating one such into your application.

• Payment gateway does not delay the compensation process- Mobile developers engaged in e-commerce applications must opt for most-rapidly compensating gateway solutions to get your payment dues cleared sooner than it takes in case of certain other payment options that have the tendency to keep you hanging for quite a number of working days even though the payment has already been received from the users lot in advance.  

• Appropriate cost structure selection- The cost structure must be wisely chosen so as not to disrupt the overall app quality to recover your payment.

Time to wrap up

The hired mobile application development companies have numerous options to select all or few of them to incorporate into the application developed. Few popular ones are:

• Stripe

• PayPal

• Braintree

• Dwolla

• Zooz

• EziDebit

• Shopify

• JudoPay

The ultimate objective of this entire discussion is to bring forth the importance of incorporating mobile app payment gateway into the application developed irrespective of whether it is an e-commerce, restaurant, travel and hotel applications. If the developed application demands payment of sort then it is advisable to involve such a gateway.

Fluper, one of the top-rated mobile app development companies, have realized the importance of involving such payment options into the e-commerce mobile applications.

If you wish to avail its service then get in touch with the team at:

skype.fluper

enquiry@fluper.com

WhatsApp on 9811214178

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What’s with the new iPhone X? A leak tells all!

All that could be known about the latest iPhone was trending on every tech website. With iPhone app developers showcasing AR enabled apps making headlines before the new phone’s launch it’s worth enquiring what the latest showstopper from Apple.

The prices? Yeah those were murderous but there’s something else, the new iPhone X. Doesn’t looks like Apple’s gadgets raining? So you must be confused which of the rumors were associated with which phone. So let’s begin to clear your doubts.

Just one important thing that must be disturbing every iPhone user. Which phone will have the AR enabled iOS app development technology? Relax, the AR technology will come with the new OS but the latest iPhone users will have that first.

Also Read: Few paid iPhone applications you can now consider installing for free

iPhone 8 or X. What you should call it?

It is important to know that the company is aiming to launch three iPhones on 12th September. The iPhone 8, 8 Plus and the X. The mysterious new X phone has been loaded with the most exotic features ever to be inducted in any phone. The two other phones are basic upgrades to the previous iPhones 7 & 7 plus.

The two basic upgrades come with wireless charging, glass back panel and a new processing chip. Ram is said to be 2GB and 3GB in 8 and Plus (and X) respectively by MacRumors.

This ultimately points that the supercool features will be found in the iPhone X. Regarding the name, if you suspected the phone to be named against its tenth anniversary then you guessed it most close. The iPhone is the most successful product of Apple and the most sales driving product. Hence naming it X makes sense.

The credit for bringing out the name of the latest iPhone goes to the 9to5Mac.

The common features of the three iPhones are the features that will be same as the previous phones and maybe the dual cameras.

The exciting features that are making the customers crazy are be the O LED screen, Face ID in place of the finger print sensor, edges reaching 5.8 inch screen with adjustments for earpiece, sensors and camera. The Samsung’s like side screen is also suspected to be the latest addition to the spectacular features of the phone.

The purchasers must be worried about the new iPhone with the touch ID cum home button removed. To their concerns the new phone is said to be featuring new gesture controls to navigate through menus and phone. This should be considered a woe to the users who will have to learn about the various gestures that are sounding alike.

Animoji is another important feature which allows users to convert their facial expressions into emoji. This is a development over the AR feature before its initiation.

To augment the performance of the latest iPhones the company has incorporated a family of six cores processor chip. This comes as a surprise to all since all the previous iPhones only had two active cores at a single time. While this time all the six cores are alleged to be running at the same time as per engadget.

While these leaks have always been annoyance to Apple and every tech company, these leaks also turn on the excitement of the customers as well. There were reports that the leaks were the actions a rogue Apple employee but BBC has confirmed that the links and URLs sent to it were from an anonymous sender. 

Summarizing: The center stage which was occupied by iPhone 8 and AR enabled iPhone app development has been grabbed by the recent leak of iPhone X. The iPhone X which was nowhere heard has taken all the customers by storm.

Apart iPhones, the company is also launching Apple Watch and TV which are also scheduled on 12th September’s launch. Samsung’s also launching the new Note 8. The competition will be Clash of the Titans.

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